B&M must think this is funny.

But being innovative is breaking something new into the world that will change a large portion and cause attention to be directed toward your innovation. B&M is certainly not innovative overall, but the quality is top notch. This is what most parks save up for, becasue they are guaranteed a success instead of chancing on radical ideas, that might not be in the park's best interest. I would say B&M takes their time and are too careful not to experiment. This is not innovative at all, innovation is taking a chance and beating the odds to achieve. Not meaning to bash the company, but they only achieved off of other ideas. Thats not innovation, thats a sneaky and intelligent business strategy.

Innovation is not just takng a chance. Now we are running into semantics (which for those who don't know is the study of the developmnent and meaning of words), but innovation is (according to Webster): 1. the process of making changes 2. a new method, custom, or device etc.

As far as i know B&M were the first for the four seater, its type of track, their whole design methods. They changed the way people look at coasters and how they are built. Anything that they didn't "think up on their own" they changed it and improved it to fit their own ends. And i dare say that just becasue some companies beat them to the market doesn't necessarily mean that they didn't come up with the idea themselves. Taking risks to put something new on the market is being innovative, but not for the risk; it's for the new product. It's just bad busness sense to rush something and watch it fall on its face.

One can be either agressive or concervative when being innovative, how risky the venture is does not matter. It's all about creating a change no matter how insignificant you may think it is. But obviously the fact that all agree that they are the "Cadillac" of coasters means that their brand has been quite successful; and so have their innovations.