Skee-Ball licenses brand to Hasbro

Posted Tuesday, September 11, 2007 9:32 AM | Contributed by Jeff

Hasbro, Inc.’s games division has announced that it has signed a multi-year licensing deal with Skee-Ball, Inc. for the rights to the popular arcade game. The multi-year deal, brokered by Skee-Ball Inc.’s licensing agency, Dimensional Branding Group (DBG), will allow Hasbro to create games based on the classic Skee-Ball experience. The licensing agreement is effective immediately. Hasbro expects to deliver its first Skee-Ball branded products into the marketplace by early 2009.

Read the press release on Business Wire.

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