Posted
Hasbro, Inc.’s games division has announced that it has signed a multi-year licensing deal with Skee-Ball, Inc. for the rights to the popular arcade game. The multi-year deal, brokered by Skee-Ball Inc.’s licensing agency, Dimensional Branding Group (DBG), will allow Hasbro to create games based on the classic Skee-Ball experience. The licensing agreement is effective immediately. Hasbro expects to deliver its first Skee-Ball branded products into the marketplace by early 2009.
Read the press release on Business Wire.
They'll probably just slap the Skee-Ball name on some pre-existing piece of crap like this thing:
http://www.filmfodder.com/pop/archives/2006/04/great_toy_playskool_bullseye_b.shtml*** This post was edited by millrace 9/11/2007 11:05:08 AM ***
Or make an entire mini-game collection of Skee-Ball branded games. It doesn't have to be strictly "plastic crap".
Ray P.
I'm not so sure how I feel about this. A lot of good brand names are whored out and get tarnished by cheap, crappy toys made in China and Hong Kong. It's not like the Skee-Ball name is that popular to begin with so this will either help establish the brand or put it on the road to ruin. We'll see, I guess.
Ray P.
I'd sell you ours but we are kind of like playing it :)
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