Wired: Disney's billion dollar bet on MagicBands

Posted Tuesday, March 10, 2015 9:50 AM | Contributed by Jeff

From the Wired feature:

MagicBands, tech-studded wristbands available to every visitor to the Magic Kingdom, feature a long-range radio that can transmit more than 40 feet in every direction. The hostess, on her modified iPhone, received a signal when the family was just a few paces away. Tanner family inbound! The kitchen also queued up: Two French onion soups, two roast beef sandwiches! When they sat down, a radio receiver in the table picked up the signals from their MagicBands and triangulated their location using another receiver in the ceiling. The server—as in waitperson, not computer array—knew what they ordered before they even approached the restaurant and knew where they were sitting.

Read more from Wired.

Friday, March 13, 2015 6:32 PM
Tekwardo's avatar

It already was.


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Don't cry because it's over, smile because it happened.

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Friday, March 13, 2015 7:17 PM
Lord Gonchar's avatar

Yeah, that's what I was referencing.


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Friday, March 13, 2015 7:36 PM
Tekwardo's avatar

So I guess if Disney did cgi pubic hair, would it talk? Have super powers?


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Don't cry because it's over, smile because it happened.

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Saturday, March 14, 2015 6:06 PM

No, but the animatronic pubic hair will talk and recognize you by name via your Magic Band...


But then again, what do I know?

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Sunday, March 15, 2015 7:34 PM

This is the Junk-tuggiest Place on Earth.

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Sunday, March 15, 2015 10:57 PM

I'm curious (though dreading) seeing how these play out at DL and DCA. The traffic patterns are so different (It's a locals park). I'm sure I will adjust, but the potential disruption to the normal way people use the parks is going to be hell.

Thoughts, now that we're a year or so into magic bands?

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Monday, March 16, 2015 12:03 AM
slithernoggin's avatar

Could it be possible that MagicBands will be a Florida-only thing? With four theme parks, two water parks and one bazillion rooms, WDW operates on a much different level than any of the other Disney resorts around the world.


Life is something that happens when you can't get to sleep.
--Fran Lebowitz

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Monday, March 16, 2015 10:48 AM

I could see this working well on the cruise lines.


But then again, what do I know?

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Monday, March 16, 2015 1:39 PM
LostKause's avatar

Maybe at first, this will be a Florida only thing, but I think this is a preview of the life we will all live in the near future. It doesn't only have to be used in a theme park/vacation setting.

Can you imagine wearing your magicband every single day as you go through your daily routines? It could be either kind of creepy, or amazing.


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Monday, March 16, 2015 2:26 PM
Vater's avatar

I vote "creepy." I'm not a conspiracy theorist, but I enjoy being off the grid as much as possible.

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Monday, March 16, 2015 2:28 PM
Lord Gonchar's avatar

I think it's both. Like all progress it has good and bad. There are tradeoffs.

If you want the amazing, you have to take the creepy too.

It's a package deal.


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Monday, March 16, 2015 2:31 PM

At some point similar chips will be implanted under the skin so the wristbands won't be necessary.

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Monday, March 16, 2015 3:49 PM
kpjb's avatar

Lord Gonchar said:

If you want the amazing, you have to take the creepy too.

It's a package deal.

That's how I proposed to my wife.


Hi

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Monday, March 16, 2015 3:51 PM
Lord Gonchar's avatar

"It's a package deal." is not the same thing as "I have this weird deal with my package."


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Monday, March 16, 2015 4:59 PM
Vater's avatar

#junktug

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