Cedar Point announces partnership with Lebron James Family Foundation

Posted | Contributed by Jeff

From the press release:

Today, Cedar Point announces a joint decision with the LeBron James Family Foundation on a multi-year partnership which includes benefits that go far beyond renaming a coaster.

The highlight of this new partnership will take place next summer when Cedar Point hosts all of the kids who are actively involved in the foundation’s “Wheels for Education” program and Akron I PROMISE Network for a day of fun with their families in the program's annual "I PROMISE Family Reunion" event. Additionally, next spring, Cedar Point will hold a first ride auction with 100% of the proceeds benefiting the LeBron James Family Foundation.

Read more from Cedar Point.

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Thabto said:
$190 for a CP Platinum Pass is an excellent value. It only take about 3 visits for it to pay for itself, not to mention all the perks and discounts that go with it.

Sorry but no where near the deal from SF, i paid $49.99 for my 2015 gold pass and i get to ride better coasters.


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slithernoggin's avatar

LostKause said:

I understand why people would be disappointed because of the hype. People thought that this was "the" announcement for what is happening next year.

There's the thing. The people who are disappointed by the hype are the people who hyped it up to begin with. They set themselves up for disappointment. Cedar Point certainly never said, suggested or implied this was "the" announcement.


Life is something that happens when you can't get to sleep.
--Fran Lebowitz

Lord Gonchar's avatar

gamerguy said:

Sorry but no where near the deal from SF, i paid $49.99 for my 2015 gold pass and i get to ride better coasters.

That's hard to argue with.

But the truth is that SF is so misguided on pass pricing that they're severely undervaluing their own product as well as doing a disservice to the industry in general.

At the very least, understand that SF is the glaring exception in the industry when it comes to season pass pricing. They're Walmart in a world of boutique shops.


sirloindude's avatar

I paid nearly $150 for my SF gold pass. I still think that's good. It could have cost $250 and I wouldn't have had an issue.


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Jeff's avatar

gamerguy said:
Sorry but no where near the deal from SF, i paid $49.99 for my 2015 gold pass and i get to ride better coasters.

I think you're confusing "deal" with "value." Something can be valuable without being a good deal. I think that's what Thabto was trying to say. Of course, he was responding to your notion that this had anything to do with driving attendance in the first place, so there is that.


Jeff - Editor - CoasterBuzz.com - My Blog

Thabto's avatar

Yes, I was talking about value, not a deal. I've been to CP 6 times already and it's paid for itself 2 times over. That's not even counting all the discounts and perks I've used and I plan to go at least 3 more times before the season ends. If anyone quits going to the park because of this announcement, they've got serious issues. Point Buzz was like a soap opera today.


Brian

Jeff said:

I can't even read the comments from entitled douchebags...

Does that mean Lebron left comments? You frequently call him an entitled, attention whoring douchebag.

Seriously - does massengill pay you every time you use the word douche?

Jeff's avatar

I'll work on new material exclusively for you.


Jeff - Editor - CoasterBuzz.com - My Blog

jkpark's avatar

It is what it is.

Douchebag. There I said it for Jeff so he doesn't have to say it again.

Raven-Phile's avatar

I prefer douche nozzle these days, but I've recently been exposed to "douchebaguette" - which I find highly amusing.

LostKause's avatar

I don't do Twitter, but Screamscape posted that Cedar Point tweeted, "It’s BIGGER. It’s BETTER! It’s our news on @KingJames" to announce this announcement. What exactly is bigger and better in this announcement? You guys are saying that that is not a misleading announcement?

I really don't care one way of the other, because Knowing what Cedar Point is doing next year is not going to allow me to ride it any sooner. I just think it was misleading, even if the news did pertain to a new charitable cause.

I also think that they misled people on the whole renaming a coaster thing. Integrity is (was?) the 5th cornerstone at Cedar Point. It was drilled into my skull on a daily basis each and every day when I worked there many years ago. If you say you are going to do something, you have to do it. :p

I don't know what kind of sport this LeBron guy plays, but I will attempt to make a pun... Cedar Point dropped the ball on this one... lol

Last edited by LostKause,

I think the "bigger" and "better" concept is its more important/significant to donate to a charity that helps kids than it would be to rename a coaster. Though I understand how that concept doesn't necessarily go over well on a coaster site (as evidenced by reactions by many on pointbuzz yestserday). Even with that, the info was presented to a lot of fans of Cedar Point who don't frequent coaster sites, watch park web cams for hours looking for any activity which might point to a clue about a clue about a clue to the next park announcement, etc.

Last edited by GoBucks89,
slithernoggin's avatar

I agree. The arrangement announced was legitimately described as "bigger" and "better" than re-naming a ride.

As for the re-naming business... that struck me as a Tweet sent out to capitalize on what was going on, offering an enticement to Mr James; not a declaration of corporate intent. PR, in other words.


Life is something that happens when you can't get to sleep.
--Fran Lebowitz

sirloindude's avatar

Agreed. If any of you actually thought a roller coarse would be renamed in honor of Lebron for anything more than maybe a week, if ever, then I don't know what to tell you. I'd have expected most people to see that offer as little more than a publicity stunt.


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The Gonch. Biggery, bettery and douchery since nineteen-canteen...

Jeff's avatar

I'm impressed that Lebron knows the names of the GM and the VP of marketing. It implies he got personally involved to some degree. I don't know why that surprises me. Maybe he really has grown up a bit.


Jeff - Editor - CoasterBuzz.com - My Blog

LostKause's avatar

You're assuming that he actually writes his own posts.


Jeff's avatar

Pretty sure PR people don't lead with "DONE CHANGED THE GAME" in all caps.


Jeff - Editor - CoasterBuzz.com - My Blog

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