SeaWorld Parks & Entertainment CEO search likely to be difficult

Posted | Contributed by Jeff

In the midst of searching for a new chief executive officer, SeaWorld Entertainment earlier this month announced a shuffling of top management roles. SeaWorld gave company veteran Dan Brown oversight of all its theme park operations while moving Terry Prather, president of its Orlando attractions, into a new senior vice president role. Such a management change before bringing in a new CEO is fairly unusual, analysts say, but the company might not have wanted to wait as it faces the challenge of finding a new leader.

Read more from The Orlando Sentinel.

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