Opinion: Disney price hikes about more than profit

Posted | Contributed by Jeff

From the piece:

While profits are undeniably at the heart of these changes, they’re also about simple crowd control. If you glance at many of the negative reviews of Walt Disney World or Disneyland at sites like Yelp and TripAdvisor, you’ll see that people complain nearly as often about the parks being overcrowded as they do about them being overpriced. Maddening crowds and long lines can make theme park visitors miserable, and the “solution” Disney seems to be settling on is a win-win for the company: Raise prices so high that the parks will be full (but not overfull) of just the right (high-paying) customers.

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