Disney adds time shares despite recession

Posted | Contributed by Jeff

Three new Central Florida properties — along with 50 new units that will open later this year at Disneyland in Anaheim, Calif. — constitute the most ambitious expansion yet for Disney Vacation Club, Disney's 17-year-old time-share unit. It may also be the riskiest. The growth spurt comes as Vacation Club, like many other units across Walt Disney Co.'s media-and-entertainment empire, is being buffeted by the global recession and credit squeeze. Sales at the Celebration-based time-share business fell during the three months that ended March 28 — the first quarterly decline Disney has recorded at its time-share arm in at least 3 ½ years.

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