[Ed. note: The following is an excerpt of a press release. -J]
Cedar Fair (NYSE: FUN), a leader in regional amusement parks, water parks and active entertainment, announced today that attendance at its 17 locations totaled 23.4 million guests in 2011, up 2.6%, or approximately 590,000 visits, from the Company's record attendance of 22.8 million in 2010.
"2011 was another strong year for Cedar Fair," said Matt Ouimet, president and chief executive officer. "Our employees did an excellent job providing our guests with the quality experience that they have come to expect from Cedar Fair. The strength of our season pass programs and commitment to premier new rides, attractions and special events also supported the record attendance we experienced this year."
Ouimet added, "Our guests clearly recognize the great entertainment value that is provided by Cedar Fair's parks and resorts. In this difficult economic environment, it is particularly satisfying to see people make Cedar Fair parks their entertainment of choice.
"As we look ahead to 2012, we remain committed to providing a 'best-day-of-the-year experience' for families and friends at all of our parks. In the coming year we will introduce even more exciting rides, expand our night time entertainment offerings and continue to add to our successful Halloween programs."
Read the entire press release from Cedar Fair.