Alton Towers set to change poor image

Posted Monday, August 25, 2003 5:01 AM | Contributed by supermandl34

Bosses at Alton Towers are to launch "Disney-style" training courses to solve a jobs crisis caused by the attraction's image as an employer. Theme park bosses admitted customers have suffered because it has not spent enough time training its managers in the past. The attraction, which was branded "the UK's worst day out" by a BBC consumer programme last week, also confirmed it is having trouble attracting suitable applicants to fill hundreds of permanent and seasonal vacancies. But it says plans are in place to attract and keep higher quality staff, and managers will be put through new training courses in a bid to improve customer service.

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