Zamperla pressures Coney Island businesses to provide business plans

Posted | Contributed by Jeff

Zamperla’s New Jersey subsidiary, Central Amusement International, delivered 11 popular boardwalk mainstays – including "Shoot the Freak," Lola Staar Boutique, Ruby’s Bar and Cha Cha’s club – letters last week telling them to document evidence that justifies having their leases renewed for next summer, or risk being booted.

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Tekwardo's avatar

Not sure how I feel about this. I can see why they would want a business model from the businesses now renting space from their lease, but like one person put it, those businesses were there holding Coney Island up before Zamperla came in.

Hopefully it will get worked out. Would be nice to see some upgrades to the area businesses, but at what cost?


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Mamoosh's avatar

Removing what many people consider makes Coney Island Coney Island isn't a good idea.

Jeff's avatar

Unless it keeps a more desirable market of people who spend more money from coming.


Jeff - Editor - CoasterBuzz.com - My Blog

I can't say I think this is right. ultimately the city owns the land they should be the ones asking for this. They have been there longer and carried Coney through the hardest times. I under stand Zamperla is the big dog right now. but they shouldn't be allowed to decide the fate of other businesses. especially since they have a bias and may be swayed to vote against them no mater what.

Last edited by MRCEagle,

They have to keep "Shoot the Freak"!

Mamoosh's avatar

MRCEagle said:
I can't say I think this is wright. ultimately The city owns the land they should be the ones asking for this. they have been there longer and carried Coney through the hardest times. I under stand Zamperla is the big dog right now. but they shouldn't be allowed to decide the fate of other businesses. especially since they have a bias and may be swayed to vote against them no mater what.

Dude, seriously....

Last edited by Mamoosh,
LostKause's avatar

mooosh iz Such a jirk. ;)

I don't understand why they would want to threaten businesses who are paying rent this way, unless they have some ulterior motive that they want to use the property for. It seems to me that they have some kind of plan to make more money from the property than what they are making now, and they need a reason to close those businesses down.

Last edited by LostKause,
Mamoosh's avatar

I may be a "jirk" but at least I don't post like a 12-yr-old sending a text message :)

Zamperala is enforcing its right to protect its investment. Its plain and simple. They want to be surrounded by businesses who will drive the right kind of people (ones who spend) to their rides, and create a longer length of stay.

kpjb's avatar

I'd hate to kick out businesses that were there during the rough times, but Zamperla has dropped a good chunk of change in to this. If it was my money invested in Coney, I'd want to know that those surrounding me were doing their best to forward the effort, as well.


Hi

LostKause's avatar

...Or at least not competing with me for all the money in their wallet.


Part of the reason why there were "rough times" to endure was because so many of the businesses allowed themselves to deteriorate and didn't put much back into their businesses. When your business plan is "a wing and a prayer," count on facing a lot of rough times. If these places fail, then Zamperla loses income and Coney Island has empty or boarded up spaces. That's not going to attract anyone. It isn't that much of a burden for these places to show they have some kind of plan how to manage their businesses.

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