Wow. SFMM one day ticket now $59.99

I don't disagree. Most companies already adobt this business practice. Been to a Universal park lately? Just because Shapiro says it out loud doesn't make it any less valid.

By the way, I completely agree with your Phase II thoughts. Raise the price of daily admission, while giving people the added value of the remainder of the season. Give them a reason to want to return by fixing the basic problems with the chain (capacity, food choices, customer service). You then raise the season pass price in line with your competition. A $100 season pass would not work for the 2005/2006 seasons until you've established some good will from the public. *** Edited 1/11/2006 7:09:41 PM UTC by DWeaver***

Peabody: I paid $350 (!) for dinner for two at a Disney restaurant. As soon as we left my wife was already talking about coming back to that same restaurant. If you meet (exceed) peoples expections, giving them what they want, then yes, they *wont* worry about the cost and instead focus on the service they recieved.

2Hostyl, I've eaten at Victoria and Alberts too...we felt we got what I paid for, and I bet you guys did too....I ordered an expensive 7 course meal and paid for it. It's not like you and your wife had microwave burritos and Hi-C there!

But, over $10 for crappy Dippin Dots and a bottle of coke is highway robbery. Doesn't matter how much fun I'm having. I'll pay a high ticket price to get in the gate...hell, I'd pay $100 tomorrow to get into Disneyland for a day if I had to, but outright screwing people on food is different for me. *** Edited 1/11/2006 7:16:58 PM UTC by Peabody***

The food prices are horrible, but I will pay what they are charging since it is a day of entertainment. I know people are going to say you aren't comparing the same thing when comparing an amusement park to a sport event or concert but here goes:

He is speaking along the line of entertainment venues. Go to any sports event and what do you pay for a soda. $3-$5 now at a chain park (notice this excludes Holiday World and Knoebels) what did you pay for same soda? The same cost. Should I use a beer also as an example cause I bet it might be cheaper to buy the beer at a park than to get it at your local arena.

You are paying for a entertainment brand, the brand is Six Flags, the rides, and their partners. Just like a sports fan pays for the brands of the sports league, the home team and their partners. At a concert where the brands are the artist, the venue and their partners. *** Edited 1/11/2006 7:36:07 PM UTC by dragonoffrost***

I don't honestly believe that $59.99 is going to matter, or even decrease Magic Mountain from being the stated baby sitting service for many of the SoCalians. $10.00 is nothing in my book unless you are paying full price and doing this for multiple peeps like about 4 kids or more.

I do believe eventually the ultra discounts that most people utilize are going to go away (or at least majority of the Half off discounts) to really make this more effective, and I could see that making the real difference.

They should offer no more than a $10.00 discount, then parents will think twice before shuttling off their tikes to hang at the park because now it's a little expensive. Just my tid bits.

All the baby's being sat by the park are teenagers with season passes.

They need parents, not rides.

Another option is to add blackout days to the season pass like Disney and Universal for the cheapest pass, and zero for the Extreme Pass. That way, it would cut down the number of the babysit crowd on select days - like saturdays in the summer so one day ticket buyers have a shot at having a better time.