Posted Wednesday, October 23, 2002 5:33 AM | Contributed by Matt
VisionLand officials accepted a $5.25 million bid Tuesday from San Diego-based Team ProParks to purchase the bankrupt park. The authority, comprising 11 Birmingham area communities with a financial stake in VisionLand, owes bondholders $90 million and creditors $10 million.
Read more from WVTM/Birmingham.
Looks like they got a good deal, anyway.
The good news is that the park should re-open next year. For now at least we are saved from the loss of another amusement park.
When the park is up and running again, I would recommend that the management look to the fastest way to turn the park around...appeal to the coaster loving family. They should set up events with Coasterbuzz and A.C.E. to get as many people through the gates the first year. Show these people a great time and run a friendly park and all the forums will run with their praises.
Then attack the Atlanta market and take away some of SFGA market.
Finally, when the park turns a profit, re-invest the money into offering new coaster thrills. To me this seems a sure fire way to make this park a success.
P.S. Approach Cedar Fair to manage this park for you!
What have you gotten me into?
If the shoe fits, find another one.
Visionland, being the only full size theme park in the State of Alabama, and for thoat matter could service the whole State of Mississippi which seems to have just a Ben Schiff kiddie coaster at an FEC.
They don't need to go after the coaster crazies, they need to go after the familes. Being the only show in town gives them some leverage. All they need to do is show people a real good time. A warm family friendly atmosphere is what they need to go after, that and the corporate/church/group picnic market.
They could send a team up to Holiday World to get the basics. Visionland appears to have a strong waterpark, and they have a great CCI wood coaster. Treat the people right and they will come.
I do agree that they should send a following up to Holiday World. Being smack dab in the middle of the Bible Belt, the locals would absolutely eat up that Indiana Hospitality! Good marketing and excellent service would definitely bring the VisionLand into prominence.
"Is it worth it, to play that game? Is it worth it to sell your name?" -- Jack Friday
Only time will tell, but I think that a major buyer would have to buy this park and make significant capital expenditures to make it work. If that was to happen I think that this park could be very successful given the amount of population within a reasonable drive. It doesn't have to equal SF in quantity if they have some high quality rides, they have a good start as from all accounts Rampage is a great coaster. I fear that this purchase is going to be a short term band-aid and we will see another sale in the near future. *** This post was edited by Enigma13 on 10/23/2002. ***
Of course, there have been several reports of problems with ownership of the S&S tower, fines due to silt contamination, AL power debts, etc.
A great article to read at:
LINK *** This post was edited by Jeff on 10/23/2002. ***
That's why they kept pushing the bid deadline back when several bids didn't make their asking price.
I just hope this works out. Enigma13 is correct, until Visionland either adds new rides or comes down on ticket prices, most people are still going to make the longer drive to SFoG.
Of course this sale still has to have final approval from the bankruptcy court.
Also I agree with Enigma13. This could just be a short term-deal. The reason that Cedar Fair pulled out when they were managing was problems with Larry Langford and the Authority. With them completely gone a major company could come in within a couple of years and purchase the park. ProParks could make some money and the park could be bought at a still relatively low price.
Also I dont think this company can get the park into major status based on their small size and history. All they have done is change about 3 small waterparks and that is all. They have not dealt with actual amusement park structures like Themeparks LLC had. *** This post was edited by Bosshawk on 10/23/2002. ***
Coaster & Amusement Park Christmas Cards and Merchandise...coming soon! Details in new sig any day now!
*** This post was edited by Mamoosh on 10/23/2002. ***
I wish the park would be operated by Six Flags or Cedar Fair. Just company's that I recommened should have brought the park.
Top Steel Coasters: 1). Nitro 2). Phantom's Revenge 3). MF 4). Medusa at SFGA 5). Raptor
Top Wooden coasters: 1). Thunderbolt at Kennywood 2). Mean Streak 3). The Villain 4). Jack Rabbit at Kennywood 5). Blue Streak
Dose a rename of Rampage to Alabamer Slammer make any sence?
Is it about coasters or friends? I say both!
Rammer Jammer Yellow Hammer Give 'em Heck Alabamer!
Back to the topic......
I think a name change would be a good idea for the park, but Rampage has too much name recognition so it probably wouldn't be wise to rename it.
Roll Tide Roll!
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