Speculation and excitement rises for Star Wars in Disney theme parks

Posted Monday, November 5, 2012 10:28 AM | Contributed by Jeff

When the Walt Disney Co. bought one of the biggest movie brands in Hollywood history last week, it also triggered speculation about how Lucasfilm Ltd.'s Star Wars franchise might further manifest itself in Disney's theme parks. Disney made it clear after announcing the purchase Tuesday that, in addition to making more Star Wars movies, it planned to use the brand in all of its business units, including its parks-and-resorts division.

Read more from The Orlando Sentinel.

Monday, November 5, 2012 4:30 PM

A Jedi Academy geared toward young, (primarily) male SW fans ought to just about bring gender balance to the demographic, um, force at Magic Kingdom.

My author website: mgrantroberts.com


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