Six Flags launches first national ad campaign in seven years

Volcano,

If "we all know why that happened" then why did CF parks goup 4% at the same time SF parks went down 8.8%...

Just saw the commercial and I thought it was quite humorous and catchy. Kudos to the advertising guy who came up with this.

BTW Disney just raised their admission price another $2.75. I'm sure this site will be announcing that shortly. Over $54 to go to each of the various Disney Parks...where will it end? This is probably the main reason for getting season passes but actually while I have lived in Fla. since '88, I go more often to Busch Gardens Tampa and Islands of Adventure.

redman822 wrote:

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If "we all know why that happened" then why did CF parks goup 4% at the same time SF parks went down 8.8%...

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Actually, that's not quite true.

We're talking about 2001 season results. Cedar Fair was down 3% in 2001, with Cedar Point, Worlds of Fun, Knott's Berry Farm, and Valleyfair! all posting attendance decreases from 2000 to 2001.

However, total attendance for all Cedar Fair parks was up in 2001 from 2000 strictly because they acquired Michigan's Adventure and Oasis Water Park. The 2000 year-end results did not include Michigan's Adventure or Oasis Water Park, so the overall chain-wide attendance was up in 2001 because the results included Michigan's Adventure and Oasis. But other than that, Dorney Park was the only property that enjoyed an increase in attendance, and Talon was the reason attendance went up for 2001.

So yes, Cedar Fair's 2001 performance was worse than their 2000 performance.

All information came from the Cedar Fair 2001 Annual Report, available at www.cedarfair.com.

actually, VolcanoTBC, that's not quite true. If we're talking about the affect of 9/11, we're not talking about the 2001 season results, but the 2002 results, which is what redman822 has correctly stated. Sept. 11 hardly afffected the 2001 season at all. For most parks, their season was almost over. It was the next season that was affected.

Volcano, in your OWN POST you said, "The attendance decrease from 2002 to 2003 isn't significant when you look at the scary drop from 2001 to 2002, and we all know why that happened."

If you can't win on one argument...go at a different angle?

Besides, do you really want to "go there" with this line of discussion? 2003's results for SF would also drop significantly if we were to remove SFNO ...and inbetween the 2000 and 2001 seasons, SF got SFO (SFWoA/aka buh-bye), LaRonde and Enchanted Village...and they had 46.6 million in 2001 up from 46.4....

CF was up 2% as a chain, but at the "same parks" they were down 3%...Six Flags doesn't even give same park numbers*** This post was edited by redman822 3/29/2004 6:40:37 AM ***