Posted
The old dancing guy in the current crop of Six Flags TV spots has quickly become a very familiar character, and one that prompts many to call the company to learn more about him.
Read more from The Baltimore Sun.
I had no idea this guy was a phenominon!
He's now risen to the ranks of "park mascot". The question is... will any of the impersonators have the moves that this guy has?
One interesting observation I noticed at SFGAm, and I don't know if other Six Flags parks are in on this too, but the whole atmosphere of the park just seems more exciting this year. They are playing some really upbeat music at the front of the park when you come in and the fact that there are characters to greet you and get your picture taken with doesnt hurt either. Inside the park further you see season pass signs with this guy on it with the "It's Playtime" moniker. The employees at the park also seem to be having more fun which adds to the fun of the other guests. The addition of the Mardi Gras parade has also upped the fun level in the park. The entire day you see people wearing the beads that are thrown out and see everyone just having a great time.
If all of this is occuring at other parks in the chain then I think they really have a good thing going with this promotional campaign. The in park stuff is gonna spread to other people and bring more visitors to the park that might have been put off with the lack of fun in the past.
^Kick The Sky, it does seem like a totally different atmosphere from last year, it seems like. Last year and before that, it seemed like; Okay, you're here. Go ride some rides, and spend some money.
NVRTIGO, you must've missed the earlier thread...:)
P.S. In case some of you missed it, there were some who *predicted* in the earlier thread that this WAS the campaign SF has been needing....now if they'll only BACK IT UP.
Simple:
If you piss off a Chicagoan just once, you are doomed. :)
Rob, stop being stupid. Attendence isn't going to jump a week after a commercial comes out, and its dumb to say "well thats annoying, and it doesn't even do its job because attence isn't sky rocketing." What commercial by the way does skyrocket product sales? Certainly no amusement park commercial. The commercial is for non coaster addicts, who might forget "Oh, the parks going to be opening in a week" or "wow, we got nothing to do next weekend, lets go." I would bet a very small percentage of guests are new guests because of a commercial on TV. I think SF intends to "remind" more guests or tell of an discount offer orther than "tell guests that don't know" because more often than not, people have already heard about the park by word of mouth.
You must be logged in to post