Memberships

It appears that (at least some of the) Cedar Fair parks are adopting the Membership model from Six Flags. KI, KD, Dorney, and Carowinds, among others, are advertising monthly Membership plans.

The only parks not doing this (at this time) are Cedar Point, Canada's Wonderland, and Knotts.

Thoughts?

I've never even understood what that's supposed to mean. How is it different than having a pass on a payment plan, with various options?

One difference: You have to explicitly renew a season pass, but have to explictly cancel a membership. My guess is that the membership is "stickier," and so probably marginally more profitable for the park.

The membership plans have also replaced the old season pass payment plans.

Another example of "I thought the new chain was supposed to be a continuation of Cedar Fair, but with the Six Flags name" rather than the continuation of Legacy Six Flags stuff.

Memberships are very popular. See them for an increasing number of services. Can get them for car washes. And benefit to the company is they renew towards the horizon until you cancel it. Common for people to live paying "monthly payments."