Mark Shapiro named CEO of Six Flags, board stops sale
Posted Tuesday, December 13, 2005 9:49 PM | Contributed by SF Critic
Former ESPN programming director Mark Shapiro is the new president and chief executive officer of Oklahoma City-based theme-park giant Six Flags Inc., the company announced on Tuesday. At a board meeting in New York, Six Flags directors voted to replace longtime CEO Kieran Burke with Shapiro and decided not to sell the company, Shapiro said in a brief telephone interview with The Associated Press. They also said they would not sell the company, unhappy with the bids.
Interesting choices for Board Members. Both Kemp and Weinstein have been extremely successful in their fields, but once again we fail to see anyone who has any experience in the amusement industry. The company seems to be favoring people who have knowledge of the media industry and economics; it should be interesting to see if they can translate their talents into a successful plan for turning Six Flags around.
Well, I'm just curious as to how this is going to pan out. I guess for sure now it's safe to say that a new major coaster for any of the Six Flags parks for the next couple of years is out of the question. I'm glad we got our Tatsu before this really blew up, But in all seriousness, I do hope they fix the flaws deep within since they are now incorparating 3 new members with some degree of experience.
Don't get me wrong, I like sports as much as the next guy. But what I fear is that instead of attracting a lot of teenaged coaster riding thrill seekers to Six Flags, Shapiro, Snyder and crew will try things that will entice beer guzzling, loud mouthed sports fans to the parks just because they think these are the people who will spend money. This won't improve the "family friendly" atmosphere they say they want. They need to get out to the parks and see what really ails them and maybe talk to some of the true theme park fans. We all know that for the most part customer service, themeing, ride reliability are just a few items that need to be addressed. Raising the roof on prices, corporate tie ins to rides,games or food won't bring the masses in, nor will giving the gate away. I really hope they all take a good hard look at the parks and do what ever is needed to bring things back and not just look for places where they can slap advertising billboards to make a fast buck to line their pockets.
I don't think Mr. Six has passed away yet. A commerical for SF season passes featuring Mr. Six is still on the SF home page and I just got Season Passholders newsletter featuring Mr. Six selling the season pass. Doesn't look like the guy is resting in Shady Oaks this off season. :)
Snyder and crew will try things that will entice beer guzzling, loud mouthed sports fans to the parks just because they think these are the people who will spend money.
I know what you mean…Next thing you know he’ll try and attract gays and coloreds for their money too (this certainly will scare off the families)…or maybe coaster geek guy with the patched jacket and loner status (even worse)…anybody else I’m forgetting to stereotype! …sarcasm noted!