Then it asked me to compare the commercial for TFF to other Carowind commercials. Excuse me? It gets even better. Then they get into the whole compare/contrast part where you rate it against another ride at the park. They ask you to rate it against Top Gun. I would personally would be seriously embarrased if a link on my page for one ride took me to a completely different parks page in the chain (this happened with both the TFF and the Italian Job Stund Track info pages which led to–you guessed it–Carowinds), but apparently that doesn't bother them.
I'm not placing this up with world hunger, homelessness, disease, etc., etc., obviously, but it has serious implications for what kind of rides we'll get, and from my viewpoint of the survey, how these rides will interact with the guests. In other words, should the attraction be toned down, or notched up? And if you're trying to fill out a survey where things aren't matching up, then what's the point of filling out the survey at all? It's a waste of time. *** Edited 5/9/2005 5:54:27 AM UTC by Intamin Fan***
Anywho, take 2:
The Paramount Park surveys are often a mess when first introduced, I'd give it some time (and complain to them about it if it really bugs you).
As for the rest, I think they listen well. They have rides I want to ride and give me good customer service. I'd say that's being in touch with your customer's wishes. *** Edited 5/9/2005 8:50:25 AM UTC by TeknoScorpion***
If they want surveys, then they should contact ME...:)
Many companies attempt to create their own "research" studies, usually based upon one person in the marketing department who got an A in their college market research class.
There is a specific science involved in legitimate quantitative survey research. In this case I think they may have forgotten (or never actually knew) that there is an accepted methodological norm for such things.
(Edited typos) *** Edited 5/9/2005 3:00:28 PM UTC by CoasterDad64***
Dan D McD said:
I've read some pretty pointless rants, but this one definitely tops them all! Gratz! ;)
How is it pointless? Here in my neck of woods (sorry to see you live in Iowa) we get a new ride practically every year at PKD. If you could determine what rides you got at a park in (oh yeah, that's right you live in Iowa), wouldn't you want to have a voice in that decision? As it currently stands, they're trying to determine if I like the TFF experience, which to me is fine as it is. But how can I compare it to rides that don't even exist at the park, or compare the TFF to a commercial for a park that's about seven-eight hours away? All I'm saying is that it's awfully embarassing for a major park chain to be having these kind of problems.
btw, I'm just messing you about the Iowa thing. One of my good friends is originally from Iowa. But, he couldn't wait to get out of there and joined the military and now lives near Frederick, MD.
Then how is there any problem? This almost seems like whining for the sake of whining. And regardless of what Paramount wants you to think, they're gonna go with new rides that cater to the GP, regardless of how many responses they get requesting a new coaster every year.
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