Posted
[Ed. note: The following is an unedited press release. -J]
For the first time in its 60-year history, Holiday World today exceeded one-million visitors in a single season.
“It took us till the final day of the season, but we did it!” says park president Will Koch. “This is quite a milestone. We’re very grateful to all the families who came to visit this season.”
With a final count of 1,005,000 Guests, this is the first year Holiday World & Splashin' Safari ended the season with attendance figures topping the one-million mark. Koch credits the season’s 15-percent growth to the addition of The Voyage roller coaster along with continued concentration on cleanliness and friendliness.
“So much of the credit goes to the incredible service and hospitality provided by our outstanding Hosts and Hostesses,” Koch says. “It doesn’t matter how great your rides are if the employees are rude and the bathrooms are filthy. We are very appreciative of our hard-working staff.”
In August, Holiday World & Splashin' Safari were awarded four coveted “Golden Ticket Awards” from Amusement Today magazine. The publication’s readers, who are well-traveled park enthusiasts from around the world, voted the southern Indiana parks the world’s #1 Friendliest and #1 Cleanest again this year. The “Best New Ride” award went to The Voyage, which was also ranked the #2 Wooden Coaster, and the “Best New WaterPark Ride” designation was given to the new Bahari River in Splashin' Safari.
Koch says the parks’ strong growth pattern should continue next year with the addition of Bakuli family water slide and Turkey Whirl, a new themed tilt-a-whirl. The $4.5 million expansion is expected to increase attendance by another five percent and create an additional 50 seasonal jobs in 2007.
2006 - 1,005,000
2007 - 1,055,250 (+ 5% )
2008 - 1,308,510 (+ 24% )
2009 - 1,622,552 (+ 24% )
2010 - 2,011,964 (+ 24% )
This does not seem possible to me. An average of 20% over the next 4 years would also hit the 2 Million mark and that doesn't seem realistic either.
So when does a small park become big?
And more importantly, doubling attendance means you have to double capacity or you're stuck with the same long(er) lines as bigger parks suffer from.
Is HW really going to double the park's capacity in 4 years - especially since we know year one's additions are the Tilt-A-Whirl and new water slide? What exactly will be added in the following three seasons to make the park capable of reasonably handling twice the attendance (assuming the goal is the same waits/ride availability)?
Just some thoughts.
Rather than 2010 as the goal for 2 million ... it was "10 years out."
(I just listened to Podcast #2 to verify what Will said. Jeff origininally remember Will saying 1 million by 2010 and I said that Will must have said *2* million by 2010 ... not bothering to run it through the portion of my brain that does math, as 2010 isn't all that far off. Mea culpa.)
Whew! That gives us a few more years...
Thanks, Paula
I was starting to worry that the powers that be at HW had gone mad with power. ;)
HW is going to be a semi-destination park like BGE, SDC, and DW. Promote the park as a vacation destination in Chicago, St. Louis, Nashville, Memphis, etc. Maybe some people will come from even further away when this happens (I'm about a days drive away.) One more thing, build a hotel. Others will be doing this as well if the park grows enough.
And not to be nit-picky but ApolloAndy, 15% increases for the next 4 years would only bring you to about 1.75 Million.*** This post was edited by Jason Hammond 10/11/2006 6:20:13 PM ***
Accomodations in the area are quite limited at present so if the park is to grow, more such facilities will be needed. Of course, if the park becomes larger, someone else is likely to meet the increased demand for lodging in the area by building new hotels and motels. .
What I don't see is HW building something, charging a premium price, and then offering special privileges to the hotel guests. That's just not their way of doing business. It is true that other hotel operators will have to price their accommodations in the area to reflect the seasonal nature of the demand so prices would have to be higher than what would otherwise prevail in southern Indiana. Thats just a reflection of the reality that there would be little happening to fill up the rooms during the off-season.
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