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Harry Potter is ready to cast a spell on theme park guests in Japan. With the film franchise having ended its run in theaters, Warner Bros. sees the amusement park biz as a way to make sure the boy wizard remains a lucrative revenue source for years to come. The studio announced plans Thursday to build a third Wizarding World of Harry Potter park, at Universal Studios Japan. It's set to open in late 2014.
Read more from Variety.
Sales of butterbeer alone racked up $3 million from 1 million mugs of the frothy drink sold in the first six months of the park's opening.
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