Posted Wednesday, November 16, 2005 10:41 AM | Contributed by Jeff
Hit by increased competition, rising gas prices and a record hurricane season, Universal Orlando's parent company saw its profits fall 25 percent as attendance slipped at the Orlando theme park during its most recent quarter, the company said Tuesday. Universal City Development Partners Ltd. cited Disney's aggressive global marketing of Disneyland's 50th anniversary as being a major factor in capturing market share from Universal Orlando during the period from early July to early October. Overall, Universal Orlando continues to be a profit engine for its parent company. Net income totaled more than $34 million for the first nine months of 2005, up 40 percent from the year-earlier period, the company said.
Read more from The Orlando Sentinel.
Mickey's 50th...honestly, I've been more surprised by the lack of marketing...the hurricanes, however, HAVE taken away the desire/ability of MANY of the instate tourists to "vacation".... :(
IOA needs a bit of a boost. A few years ago, they got great PR that they are still harvesting -- I've seen lots of documentaries looking at many of their attractions. (My personal favorite was the Popular Mechanics for Kids episode that was set entirely in the park.) However, Triceritops Encounter closed, Pteradon Flyers always missed the mark for capacity, the Suess Island monorail was never completed... It's not a perfect park. It's not bad, it just needs a new Wow attraction.
Why not add put a King Kong attraction with the dinosaurs in Jurasic Park? Peter Jackson's new movie puts the beast back where he started -- fighting dinosaurs in the lost world. They must have the space and animatronics from Triceritops encounter.
I would also vote to replace Pteradon Flyers with a higher capacity dinosaur themed attraction, such as a Zamperla Disko (coaster or flat ride -- whatever). Imagine the IOA themeing -- hop on the back of a Raptor (rather than the standard motorcycle-like seats).
Last time we were at Universal, the crowds seem to be pretty balanced between the two parks. I suppose that the studios park needs attractions to stay relevent in the shadow of IOA but that doesn't mean IOA doesn't need some fresh blood as well. Whereas IOA was once new and spectacular, it's just another Orlando theme park now. That's not a bad thing but rather an observation...
Rob Ascough said:
Not sure about how a King Kong ride would go over since they closed the old King Kong ride to make room for Mummy.
The old King Kong ride played up to the King Kong movie released in 1976. It wasn't a great movie, and it dated itself quickly. The original 1933 movie had more lasting popularity, but it was still a difficult brand to sell.
With the release of Peter Jackson's high-budget King Kong on December 14, I think there will be significant interest in anything related to the King Kong brand. How many tourists went to New Zealand to see where Peter Jackson shot LOTR, even after the sets were destroyed? Now imagine tourist traffic generated by a North American destination that brought Peter Jackson's King Kong to life...
They've made it very difficult to expand in that area of the park. In 2005/2006 who really cares if they add another Juracic Park themed attraction? They could get more marketing bang for the buck in some of the other islands, though I'm not sure there is room anywhere else...
P.S. The ride is already way down the list of the must-do attractions in the Orlando area...maybe an entire new theme would spruce it up!
When you put both parks together, that makes for a full day. But taken separately and you can basically do everything in a few hours. I know since I have done this as a guest and an employee.*** This post was edited by OrlandoCoaster 11/17/2005 10:20:45 PM ***
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