Alton Towers' Rita renamed Camilla for a day

Posted | Contributed by supermandl

Alton Towers has decided to call its curiously-named ride Rita - Queen of Speed, Camilla - Queen of Speed. On Saturday all the signs will be changed to show the new name and a special TV advert has been made to be broadcast on the day too, all in honor of the royal wedding. The next day they'll be changed back.

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Alton Towers

There's no way I'm riding Camilla, front or rear!

-Jimvy!;)

I wonder if the marketing department for Alton Towers is ran by ARN&R. They both seem to be as crazy as each other.

So...is this name change permanent? ;)

I was wondering the same thing, Bill. Nobody seems to be able to dig up an answer.

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